SMU DataArts - Cultural Data Profile

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Our mission is to equip the arts and culture ecosystem with research insights and data to build strong, vibrant, and equitable communities.

The Nation's Most Arts-Vibrant Communities of 2024: County and State Rankings

San Francisco-San Mateo-Redwood City, CA maintains #1 position on the list of most arts-vibrant large communities. Syracuse, NY; Auburn, NY; Branson, MO and Taos, NM secure rankings for the first time.

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August 14, 2025

Meet Jasmine Engleton and Nicole Kim, SMU DataArts’ New Research Fellows

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July 18, 2025

Navigating Recovery: Post-Pandemic Financial and Operational Health of Rhode Island’s Arts Sector

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May 29, 2025

Assessing the Sustainability of Bay Area Performing Arts Organizations

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In-Depth Research Across Six Focus Areas

Get in-depth insights on topics that affect arts organizations across various sectors and budget sizes, across the country. These reports feature data visualizations and observations from the field with the goal of providing insights on trends so that arts leaders are equipped with the latest trends for strategy development. View All Research

Arts Audiences
Insights into what drives attendance and engagement, powered by community data and millions of ticketing transactions.

Arts Vibrancy
Discover how cultural activity, public investment, and participation strengthen creative ecosystems nationwide.

Creative Workforce
Research on employment, demographics, wages, and inclusion across the arts and culture workforce.

Grantmaking Evaluations
Data‑driven assessments that help funders understand the reach, equity, and impact of their investments.

Sector Trends
Analysis of financial and operational trends that reveal the sector’s challenges, opportunities, and long‑term health.

All Publications
Discover our latest publications, reports, and events spanning the full breadth of arts research.

Our Partners & Clients

SMU DataArts partners with organizations whose strategies have wide influence across the sector to maximize impact.

As a research center at Southern Methodist University collaborating across multiple disciplines, we develop innovative approaches and curated datasets to address critical challenges faced by the arts and cultural sector.

Explore our research clients

Photo Credits: Ananya Dance Theatre, Minneapolis, MN, photo by Jim Smith.  Philadelphia Young Playwrights, Philadelphia, PA, photo by Yuan Liu.  Museum of Photographic Arts, San Diego, CA, photo by Ryan Gobuty/Gensler.  Portland Opera, Big Night Concert (2017), photo by Cory Weaver.  Battery Dance, New York, NY,  photo by Darial Sneed.

Upcoming Events

  • Apr07 Getting Started with the Cultural Data Profile - Webinar Register Now
  • May19 Getting Started with the Cultural Data Profile - Webinar Register Now
  • Apr07 Getting Started with the Cultural Data Profile - Webinar Register Now
  • May19 Getting Started with the Cultural Data Profile - Webinar Register Now
  • Apr07 Getting Started with the Cultural Data Profile - Webinar Register Now
  • May19 Getting Started with the Cultural Data Profile - Webinar Register Now

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